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There was a time when having only a Facebook profile for your auto dealership proved effective. Put some cars on your profile, get some likes, and a few people stumble onto your lot looking for the car they saw. This organic traffic had the best......
Automotive Digital Agency explains What is a keyword? Keywords are the basis of SEO and paid marketing campaigns. When digital marketing agencies properly use keywords within the website, they signal to Google that we are relevant to Googlers’ needs and ...
Introduction The automotive industry is constantly evolving, and digital marketing is no exception. In 2023, automotive brands will need to adopt new and innovative digital marketing tactics in order to reach their target audiences and achieve their business g...
Automotive Digital Marketing is very competitive. Read more on how to implement Local SEO at your dealership. Contact us to start your Robust SEO today....
Introduction Pay-per-click (PPC) advertising is a great way to reach your target audience online. However, it can be challenging to manage PPC campaigns effectively, especially if you’re not familiar with the platform. That’s where a local PPC digi...
Search engine optimization represents the methodical fine-tuning of critical on-site elements better signaling relevance and authority to Google for ranking webpages higher around targeted local area consumer queries. This comprehensive SEO guide examines why ...
So, you know how when you want to find something cool online, you go to Google? Well, guess what? Lots of people do that when they’re looking to buy a car too! And with Google Ads, car dealerships can show their cars to those people......
In the fast-paced world of automotive sales, inventory management is a critical aspect that can make or break a dealership’s success. From balancing supply and demand to optimizing turnover, dealerships often face unique challenges when it comes to manag...
In the fast-paced realm of automotive sales, the visual appeal of your inventory can make or break a potential deal. In an era dominated by digital interactions, first impressions are often formed through online platforms, making the quality of your automotive...
Welcome to the world of digital advertising for car dealerships, brought to you by Local Dealer! In today’s digital age, reaching potential customers online is crucial for success. In this article, we’ll explore simple yet effective digital adverti...
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it offers a number of new features and benefits for local automotive dealers. In this blog post, we will discuss some of the best GA4 tips for local automotive dealers. Why Use GA4......
In the fast-paced world of auto sales, connecting with customers in a meaningful way is crucial for success. That’s where content marketing comes in! In this article, we’ll explore how Local Dealer can use content marketing strategies to engage the...
Over-the-top (OTT) advertising has become an increasingly important part of the marketing mix for car dealerships. OTT platforms like YouTube, Hulu, and Connected TV allow you to reach highly targeted audiences with video ads to drive sales. But with so many o...
Geofencing is a marketing technology that allows businesses to target potential customers based on their location. This can be a very effective way to build local brand awareness, as it allows you to reach people who are already in your area. In this blog post...
With so many digital marketing agencies out there, it may be difficult to find the right one. We’ve chosen some tips to consider when making the right choice. Digital Marketing in Automotive is competitive and you want the right company to represent you....
In the digital age of automotive marketing, the power of personalization cannot be overstated. Conquest emails, designed to attract potential customers from competitors, present a unique opportunity for dealerships to connect with a diverse audience. At LocalD...
While historically reliant mainly upon traditional advertising mediums like radio, print and television, auto dealerships ignoring robust content marketing and SEO lose out on crucial customer mindshare and visibility amongst today’s digitally empowered car ...
In the ever-evolving landscape of digital marketing, Google Ads stands as a formidable tool for businesses seeking to enhance their online visibility. One crucial aspect often overlooked is the ownership of the Google Ads account itself. At LocalDealer.com, we...
In the fast-paced world of automotive sales, inventory management is a critical aspect that can make or break a dealership’s success. From balancing supply and demand to optimizing turnover, dealerships often face unique challenges when it comes to manag...
As consumer digital lifestyles embrace messaging platforms like Facebook reaching over a billion daily users, auto dealerships must keep pace using modern advertising formats fine-tuned to relevant audiences informed, open to engagement and incentivized into s...
The ultra-popular short-form video platform TikTok presents untapped opportunities for car dealerships aiming to reach new demographics through social entertainment, engagement and viral trends. This extensive guide examines key benefits TikTok offers alongsid...
Google recently announced a new campaign type called Performance Max that automotive dealers need to understand. As Google continues phasing out Expanded Text Ads in favor of Responsive Search Ads, Performance Max represents the next evolution in automotive PP...
In an era where consumers increasingly rely on digital experiences, the automotive industry is undergoing a significant transformation. Video content has emerged as a formidable tool, reshaping the way dealerships engage with potential customers. At LocalDeale...
In today’s digital age, search engine optimization (SEO) is essential for any business that wants to be found online. However, not all SEO strategies are created equal. For local automotive dealers, a content-focused SEO strategy is the best way to reach...
In today’s competitive automotive landscape, attracting new customers and retaining existing ones is crucial for dealerships to thrive. While a sleek showroom and friendly staff are important, they’re not enough on their own. To truly connect with ...
In the automotive industry, conquest marketing is a strategy used to attract customers who are already loyal to a competitor. This can be a difficult task, but it can be very rewarding if done correctly. One of the most effective ways to conduct conquest marke...
If you need expert advice on automotive marketing strategies, don’t hesitate to contact our team of knowledgeable professionals at Local Dealer.
