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Revving Up the Latest Insights

There was a time when having only a Facebook profile for your auto dealership proved effective. Put some cars on your profile, get some likes, and a few people stumble onto your lot looking for the car they saw. This organic traffic had the best......

Automotive Digital Agency explains What is a keyword? Keywords are the basis of SEO and paid marketing campaigns. When digital marketing agencies properly use keywords within the website, they signal to Google that we are relevant to Googlers’ needs and ...

Introduction The automotive industry is constantly evolving, and digital marketing is no exception. In 2023, automotive brands will need to adopt new and innovative digital marketing tactics in order to reach their target audiences and achieve their business g...

Introduction Pay-per-click (PPC) advertising is a great way to reach your target audience online. However, it can be challenging to manage PPC campaigns effectively, especially if you’re not familiar with the platform. That’s where a local PPC digi...

Google Analytics 4 (GA4) is the latest version of Google Analytics, and it offers a number of new features and benefits for local automotive dealers. In this blog post, we will discuss some of the best GA4 tips for local automotive dealers. Why Use GA4......

Over-the-top (OTT) advertising has become an increasingly important part of the marketing mix for car dealerships. OTT platforms like YouTube, Hulu, and Connected TV allow you to reach highly targeted audiences with video ads to drive sales. But with so many o...

Geofencing is a marketing technology that allows businesses to target potential customers based on their location. This can be a very effective way to build local brand awareness, as it allows you to reach people who are already in your area. In this blog post...

In the fast-paced world of automotive sales, inventory management is a critical aspect that can make or break a dealership’s success. From balancing supply and demand to optimizing turnover, dealerships often face unique challenges when it comes to manag...

In an era where consumers increasingly rely on digital experiences, the automotive industry is undergoing a significant transformation. Video content has emerged as a formidable tool, reshaping the way dealerships engage with potential customers. At LocalDeale...

In the automotive industry, conquest marketing is a strategy used to attract customers who are already loyal to a competitor. This can be a difficult task, but it can be very rewarding if done correctly. One of the most effective ways to conduct conquest marke...

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If you need expert advice on automotive marketing strategies, don’t hesitate to contact our team of knowledgeable professionals at Local Dealer.